“Toni blows my mind every week! The lessons are amazing and so simple. They have taken my leasing career from just leasing apartments to leasing with excellence, and make my community and myself stand out from the competition.”

~ Joshua Gault


with proven tools you can use


Uplifted Leasing and Renewals (Toni’s newest – it’s loaded!)


Journey to Leasing Excellence (Shopping Report)


Focus on Fair Housing (with Anne Sadovsky)


Kindness Challenge


And more!

Uplifted Leasing & Renewals

In Uplifted Leasing and Renewals, Toni Blake revives your team’s commitment to their humanity, showing the difference between help and HYPE. Toni will inspire your team to act as facilitator & fiduciary, helping people find new homes while thinking like an owner! Toni Blake’s Uplifted Leasing and Renewals focuses on creating meaningful human interaction, reducing stress, supporting the decision process, celebrating life, and having FUN finding and keeping residents while maximizing rents.

Uplift – verb elevate, inspire. Synonyms for uplift: excite, exhilarate, improve, lift, boost, brighten, cheer, elate, bring up, perk up, and raise spirits.

Your team, resident, and future residents will be UPLIFTED by the NEWLY designed 2023 customer experience in UPlifted Leasing & Renewals. Toni wrote this fresh approach because our industry is facing mounting distrust and a loss of consumer confidence. We can’t go back to basics. Too much has changed!

This six-hour educational event can be presented LIVE and also enjoyed in the Toni e-Demand online library in nine video lessons packed with dozens of proven ideas, plans, guides, training scripts, samples, templates, and resources.

Introducing TotallyToni Tools

What sets this program apart from just a seminar video recording is the detailed tool training. In any seminar, especially Toni’s, so much information is presented so quickly that it’s impossible for the listener to absorb it all. We have gone back and extracted every resource and tool from the recording and have created training guides that lead the leasing team in all of the valuable steps necessary to successfully develop and apply the idea to their specific situation.

Stay Current

  1. Basics
  2. Office Protocol
  3. Emotional Support Animals
  4. Criminal Background Checks
  5. Accommodations and Modifications
  6. Violence Against Women Act
  7. Occupancy Standards
  8. Dealing with Hoarding
  9. Smoking, Cooking, Marijuana (new)
  10. Sexual Harassment (new)
  11. Fake Document Alert (new)
  12. Dealing with Disabilities (new)
  13. More coming soon…

Journey to Leasing Excellence

Mastering the Shopping Report is key to any leasing career, and the Journey to Leasing Excellence is the perfect guide. Watching all 50 session videos would be ideal, but what if there is a specific area where you need to improve your scores? Toni has already thought of this and has created playlists specific to your need.

One-click on the playlist title below launches the team member immediately into the suggested micro-blast coaching sessions by Toni Blake.

The Shopping Report Playlist (All 50 Lessons)

Other Playlists in this series include:

  • The Shopping Report: Orientation Playlist
  • The Shopping Report: Executive Summary Playlist
  • The Shopping Report: Excellence in Telephone Playlist
  • The Shopping Report: The Yes Path Playlist
  • The Shopping Report: Establishing Relationships Playlist
  • The Shopping Report: Closing Playlist

Every day there are reasons to go the the Library!

Check this out. We’ve created a few lists of how Toni e-Demand can help you in your every day life. When you encounter a problem, there is a very good chance that the Library has the solution you need…

Kindness Challenge

Join Toni Blake for eight all new Kindness Challenges. Together we can create a positive resource to move the world toward good with one million positive social posts hashtags #1Mmoments.  This is about small moments with one person reaching out and sharing kindness, compassion and cooperation. I believe there are kind people all over the world just looking for a plan of action. Here it is! Thanks for being one in a million!

The Kindness Challenge is available anytime, and is also an annual campaign that begins towards the end of the year and runs into the new year. Watch for this year’s campaign notices on social media.


Unlimited Access for your Teams

Toni e_Demand is built with team success in mind. Teams work together, support one another, leverage one another’s strengths, and inspire each other to new heights. Choose the team program below that best suits your team structure.


If you do not see the answer to your question please contact our support team at info@TotallyToni.com

How does the membership work?

All content is available to Toni e-Demand members. We recommend members use their work computer rather than their phone for the best experience. Simply log in by selecting “Toni e-Demand” in the main menu at TotallyToni.com, then selecting “Login”. You will be directed to the login for your home page. All content is accessed from this page.

How often do you release new content?

Toni is constantly developing fresh content and adding it to your library. Watch for emails announcing new content, or simply visit your home page to see what has been added.

Can I cancel at any time?

Toni e-Demand is an annual subscription that we are confident will benefit your teams far beyond the membership price over the course of that year. However, we give you 30 days to examine the wealth of content. If you truly do not believe it will benefit your teams we will be glad to refund your membership cost.

What if I have trouble accessing my home page?

Please contact our support team at info@totallytoni.com for assistance. We will be happy to research your issue.

What if I get stuck on a lesson?

Toni is available to assist you with any of the many projects found in the video coaching sessions. You can present your question to the community at Toni’s Facebook Group TotallyToni Tell-ALL. Toni is also available for private consultation.

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