WATCH THE 2027 KEYNOTE OPENING VIDEO
+Ei Launch Kit includes:
- 90-minute Keynote, 3-hour Workshop
- Comprehensive Attendee eBook
- Announcement graphics + rollout marketing tools
- 12-monthly habit-building follow-up emails
- Private Facebook Page for real-time collaboration with Toni
ENERGY Intentionality™, +Ei and Magnetic Human Resonance Training™, is for everyone—at every level, in every position, in every department, and in every division across your entire association or organization.
PROGRAM DESCRIPTION
AI has created demand for a new customer filter, one that scans business communication for human presence and feels the difference. It is time to align this SHIFT with workforce training that leverages our most powerful market advantage: Magnetic Human Resonance ™, because trust is felt before it is formed.
In 2026, Toni Blake introduced ENERGY Intentionality™, +Ei, and Magnetic Human Resonance ™ into workforce training, providing a blueprint for business professionals and organizations to intentionally harness the power of our natural human operating systems, grounded in neuroscience and relationship psychology. +Ei unlocks our greatest market advantage: positive energy and the way we make others feel, which will become THE unique differentiator in today’s tech-dominated customer experience. In 1905, IQ was measured as an indicator of intelligence. In 1995, EQ measured emotional awareness. Today, Toni Blake introduces +Ei to measure the impact of humanity and positive personal energy on business communication.
Magnetic Human Resonance ™ activates the same natural hormonal responses that make social media engagement so irresistible. +Ei uses psychological communication techniques to trigger human responses designed to build trust, spark joy, establish loyalty, strengthen connections, and deepen relationships.
This training experience offers more than just a teaching moment; it launches a culture shift of positive energy. Attendees receive a support package with executive coaching tools, implementation infographics, and a scalable, easy-to-apply training system. The package also includes a complimentary monthly +Ei implementation email focused on habit-building, culture integration, and measuring Magnetic Human Resonance ™ throughout the customer experience. Teams can also join the LIVE Facebook group for shared experience, collaboration, and direct connection with Toni and her +Ei work.
When should you launch a positive energy culture shift?
Every day, your customer experience is shaped by every interaction, negative or positive energy impacts every email, text, voice, sales copy, or social media post. The Butterfly Effect shows that even a small change can create a powerful ripple through your organization. A year from now, you’ll be glad you started today. Contact Toni Blake to schedule your training and make +EI, Magnetic Human Resonance™ your greatest market advantage.
The 8 Powerful Turn-ons
Somewhere along the way, people have gotten turned off! We are living in a socio-economic climate of human avoidance, where texts are chosen over conversation, and real human connection has been dulled by digital dopamine. Add to that a century of sales training that prioritized revenue performance through scripted messaging, where a natural voice is turned off and replaced by sales cadence and deeply rehearsed sales habits.
+ENERGY Intentionality is a reboot for our natural social development, a chance to check our settings and ensure the simple, yet powerful signals of human connection are turned on. +Ei is workforce training that reestablishes what was once a natural part of human development and launches in 2026 with the first 8 Powerful Practices to TURN ON your natural Magnetic Human Resonance, restoring your greatest market advantage.
1. Second-Person Curiosity
First-person sales training prioritizes internal product knowledge and the company agenda over the customer’s story. Curiosity shifts the conversation to the second person, demonstrating empathetic awareness, revealing truth, elevating Magnetic Human Resonance, and influencing the customer’s decision process.
2. Personalized/Reflective Openings
Begin with personal, reflective language, using your client’s previous language. People want to know you heard them; exactness in reflective language creates immediate agreement. Build a connection from their train of thought from the very first moments of contact.
3. Warmth in Language
Magnetic Human Resonance is felt in the words chosen to convey presence and humanity. Our current emotional state sets the tone in our language choices and determines how our message is received and how people feel in each human interaction.
4. Heartfelt Acknowledgment
Recognize effort, progress, and challenges with sincerity. When people feel acknowledged, they feel valued, which activates Magnetic Human Resonance and changes the influence they feel through engagement.
5. Celebrate every WIN!
Closing the sale is transformed into a “felt” experience when Magnetic Human Resonance is expressed through celebration. Taking time to celebrate decisions, agreements, and progress as a win is a form of positive reinforcement. Celebration builds confidence and forward momentum in the decision process.
6. Attitude of Gratitude
Turn on Magnetic Human Resonance with genuine appreciation. Gratitude strengthens relationships and creates a lasting emotional connection beyond the moment.
7. Emotionally Intelligent Timing**
Turn on Magnetic Human Resonance with consumer-focused thoughtfulness and advocacy. This protocol is built on timing, guided by empathy for your customer’s mental wellness. Critical to creating connection and trust is choosing when to step in, pause, or follow up, editing out the unnecessary, and being considerate in facilitating decision-making.
8. Voice and Real-Time Communication
Choose voice email, voice memo, voice-to-text, and your authentic voice whenever possible. The human voice carries a rich, measurable Magnetic Human Resonance. It brings clarity, connection, and resonance that written words alone cannot replicate.
